the art and science of storytelling in B2B industrial and tech sectors
Gallant Culture Gallant Culture

the art and science of storytelling in B2B industrial and tech sectors

Unlocking deeper connections and simplifying complex ideas in industrial and deep tech sectors lies in the power of captivating narratives. Leveraging timeless frameworks from Carl Jung and Joseph Campbell help to transform B2B marketing approaches and forge stronger client relationships.

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you are standing on the future of energy
Gallant Culture Gallant Culture

you are standing on the future of energy

Sectors like renewable energy are rapidly evolving. Innovations open up expanding possibilities for commercial applications, presenting opportunities for collaboration and cross-pollination of ideas between different industries, such as space, energy, life, and material sciences.

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is it time to shift the investment thesis to support longer return windows?
Gallant Culture Gallant Culture

is it time to shift the investment thesis to support longer return windows?

Well, hello 2023! Software has been the darling of the investment community for over a decade. Private equity backed venture capital and lenders realize that many software startups or even large corporate enterprises are either not profitable or cannot continue sustaining their growth as profits increase. In fact, less than one-third of software companies achieve the Rule of 40 – the principle that a software company’s combined growth rate and profit margin should exceed 40%.

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insights

New questions, new worlds. The thoughts and musing of a creative agency.